Foundations, Trusts & Community Organisations
◆ 70% of donors research a non-profit organization online before deciding
India's non-profit organizations market is valued at ₹1.5L Cr and compounding at 9% a year, with 10 Lakh+ players competing for the same donors. Monthly-giving programs need nurture funnels, and 70% of donors now research online before ever making contact — making digital presence the single biggest growth lever in this sector. Corporate CSR teams discover partners online. The businesses investing in search visibility, social proof and direct-response campaigns today are capturing market share their offline-only competitors never even see.